Phil Pomford, FIS

Phil Pomford, FIS

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11 December 2020
Brand Loyalty Programmes: What brands and merchants must know
New research released by Worldpay from FIS, a global leader in financial services technology, shows loyalty schemes have the potential to draw customers in and encourage them to spend more. Phil Pomford, General Manager for Global eCommerce, APAC, Worldpay Merchant Solutions, FIS shares more on what efforts merchants can take, to keep customers coming back.

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